Managing Your Social Media
Presenter: Eileen Miller. Eileen Miller established Sail On Social Media LLC to provide her clients with the latest techniques and strategies to effectively leverage social media to reach their business goals. As the former Marketing Manager of Sotterley Plantation, Eileen implemented a daily social media presence which proved to be highly successful for this non-profit National Historic Landmark located in St. Mary's County, Maryland. With over 20 years of experience in advertising and marketing, she has worked as a graphic designer, account executive, and marketing manager.
Description: Are you perplexed about where to begin your marketing efforts in the sea of social media? Or do you have social media vehicles in place and find it challenging to manage and gauge the effectiveness? Come and learn about the ins and outs of the hottest social media trends of Facebook, Twitter, Blogging, Pinterest, and Instagram and how to make them work effectively for your non-profit. Basic computer skills are required. Workshop is held in a computer lab. Bring a thumb drive or your own computer if you prefer.